Branding and Retail
The panel design becomes the language of the Maison; the decoration becomes message, logo, product, inspiration.
The customized texture is the carrier of the thought and the vision of an enterprise, it’s communication and culture. It’s an opportunity for multinational companies which look for signals of local identification. Cosmopolitan companies that spread over respecting the local traditions of the developing markets. The physical and formal characteristics of I-MESH are also associated with product identity values.
The black carbon fiber is the technology of the sports imagination related to performance, speed, cars and motorcycles. The colours of gold and copper are the cool icons of luxury and glamour.